Seaboard Hotels wanted their own in-room magazine for years. When they decided it was time to finally bring Seaboard Style to life, they partnered with iKANDE to make it a reality. A full brainstorm and research session kicked off the project in September. Then logistics, planning, photographers, writers and the right printer were all carefully added to the mix to keep within budget. A tailored advertiser list was created and layout commenced soon after. From start to finish, the entire magazine came together in about 7 months, just in time to be in all rooms before the following summer season. Seaboard Hotels is able to share what they love about their beach areas, promote their favorite restaurants, stores and more, right inside their own magazine. Plus, Seaboard Style promotes all of their hotels… 24/7.