• First, an in depth conversation was had about the needs of the club. Next, numerous questions were posed to the VP of the Garden Club. The use of the new logo planner was helpful during this phase in order to gain clarity about numerous needs the new logo had to contain. And also gaining insight from the logo committee on other logos they found appealing was important. Great conversations up front have an immense impact on the final logo.
• Next, iKANDE set about the task of research, sketching and creating logos for an internal review. The staff reviews all logos designed and through a democratic process, eliminates all that do not meet all the club’s, or client’s, criteria.
• Finally, because we could not meet in person, the best 5 color logos were presented to the committee via email. They then reviewed as a group and picked one! With just a few slight edits, iKANDE prepped and provided various versions for use and unveiled the new Coastal Gardeners logo at the January club meeting.
• Now, Coastal Gardeners has a solid brand in which to build upon. That is priceless and should help to grow their new club.
“We needed a logo for our garden club, and IKANDE did a wonderful job. We were listened to as far as what we wanted in our logo. The process was very professional and quickly completed. We are extremely pleased with the results.” – Sally S., President, Coastal Gardeners
“My experience with iKANDE was very positive. I am a member of a garden club in Bethany Beach, DE. Our club needed a logo which will be used for business cards, banners, t-shirts, hats, and other merchandise. Three members of our garden club executive board started the logo committee. We turned to iKANDE to create our logo. All of us found that working with iKANDE was easy and very organized. Throughout the process, we had the opportunity to give our input as to what we wanted to see in the final logo design. This was very important to us. We feel that we have a design which reflects what we value as a group of gardeners and also one that fits our motto, “Planting Our Roots By the Sea.” – Cheryl Q., Vice President, Coastal Gardeners
Potential business card designs.
Potential project signage.